Client //

Starwood Hotel’s W Brand – Foshay Tower

Services //

Concept, Produce, Shoot, Direct + Edit

Project //

The W in Minneapolis was tasked with creating the potential messaging for the “Detox, Retox, Repeat” campaign through an internal competition for all the W Hotel’s. acowsay cinema was tasked with conception and execution on a parody off past health fads that would help conceptualize what it really means to “Detox, Retox, Repeat”. Results – TBD.